“99% Of the workload taken care off.”
My name’s Michael Real, and I’m the COO at Corbwood & Associates. We help everyday Australians use their super, lending, and property strategies to build a stronger retirement future.
We first looked into Blockstars because our team was drowning in admin SMSF paperwork, loan applications, compliance tasks, and nonstop enquiries. Our systems and workflows are complex, with multiple moving parts across lending, super, property, and compliance.
One of the biggest deciding factors for us was that all Blockstars data is stored here in Australia. For a business like Corbwood, handling sensitive financial information, Australian-based data security and compliance isn’t optional it’s critical. Knowing our client data never leaves the country gave us complete confidence.
Blockstars actually came out to our office to see how we operate firsthand. We spent a full workshop with them, walking through our processes, our language, and the complexity of our lead and advice workflows. That made it clear they weren’t offering generic AI they were building something tailored specifically to how we work.
Our Superstar now handles the entire lead workflow, completing about 99% of the job automatically. We only get alerted if it gets stuck or needs a status change, which allows our team to stay focused on clients instead of admin.
The lead Superstar has done so well that we’re already moving on to building our next one. Since bringing it onboard, enquiries are captured 24/7, responses go out in minutes, and the repetitive workload has all but disappeared. It genuinely feels like an extra team member who never switches off.
I’d absolutely recommend Blockstars. Once you see your Superstar managing detailed, highly complex workflows accurately and consistently all while keeping your data safely in Australia you realise it’s not just AI, it’s a reliable extension of your team.
Results that were delivered:
Corbwood & Associates helps everyday Australians use super, lending, and property strategies to build a stronger retirement future, and as demand grew and admin tasks like SMSF paperwork, loan applications, compliance, and constant enquiries piled up, their Australia-hosted Lead Superstar now runs the entire lead workflow end-to-end with the team only stepping in when human input is needed.
The challenge they faced
Corbwood’s workflows are inherently complex, with multiple moving parts across:
- SMSF and documentation
- Lending and applications
- Property strategy
- Compliance steps and follow-ups
- High volumes of inbound enquiries
Like many advisory businesses, the biggest bottlenecks weren’t “big tasks” they were the repetitive ones: capturing details, chasing information, updating statuses, and ensuring every enquiry was handled consistently and quickly.
Why Blockstars
Two factors made the decision simple:
1) Data stored in Australia:
For Corbwood, handling sensitive financial information means security and compliance are critical — not optional. Knowing client data stays in Australia was a major confidence driver.
2) Built around how they actually work:
Blockstars ran an onsite workshop to map Corbwood’s real processes, language, and edge cases. It was clear this wasn’t generic AI it was tailored to Corbwood’s operation.
The solution provided
Blockstars built a Lead Superstar designed specifically for Corbwood’s lead intake and triage process.
What was delivered:
- Captures enquiries 24/7
- Responds in minutes
- Collects and structures the right information
- Moves leads through the workflow automatically
- Alerts the team only if it gets stuck or needs a status change
In practice, it behaves like an extra team member consistent, accurate, and always on.
What Impact was achieved
Since bringing the Lead Superstar onboard, Corbwood has seen:
- 99% of the lead workflow automated
- Enquiries captured 24/7
- Responses going out in minutes
- Repetitive workload all but eliminated
- Team focus shifted back to clients, not admin
What Corbwood said
“Our Superstar now handles the entire lead workflow, completing about 99% of the job automatically. We only get alerted if it gets stuck or needs a status change, which allows our team to stay focused on clients instead of admin.”
“It genuinely feels like an extra team member who never switches off.”
“Once you see your Superstar managing detailed, highly complex workflows accurately and consistently all while keeping your data safely in Australia you realise it’s not just AI, it’s a reliable extension of your team.”
Michael Real, COO — Corbwood & Associates
Security & compliance (Australia-hosted)
For Corbwood, data residency matters. Blockstars’ approach ensures:
- Client data is stored in Australia
- A solution built for sensitive financial workflows
- Confidence that compliance and privacy requirements are taken seriously from day one
What’s next
The Lead Superstar delivered such strong results that Corbwood is already moving forward with their next Superstar to automate additional high-value workflows.
“Now our Superstar handles the bulk of those routine inquiries instantly.”
Lloyds Auctions is one of Australia’s biggest, most influential auction houses a true industry heavyweight. With over 200–250 full-time staff across the country, they run massive, high-volume auctions every single day and move everything from heavy machinery and vehicles to consumer goods, liquidation stock, and high-value assets.
“From a technical standpoint, Blockstars have completely changed the way that we operate.”
GameDay Squad isn’t just another fantasy platform, it’s a full-blown sports movement. They’ve exploded across Australia by reinventing fantasy footy and cricket with collectible digital player cards, a thriving marketplace, and a “build your legacy” style of gameplay that traditional fantasy platforms simply can’t match.
Working with industry leaders
100%
Operational Workload Taken Care Of
99%
Never Miss a Lead Again - Speed to Lead
Data Security
Data stays in Sydney and is never fed into other models
How our AI employees will transform your business
Problem
Staff overloaded with repetitive admin tasks
Labour costs increasing as you grow
Disconnected systems and manual updates
Too many incoming calls and not enough staff to handle them
“What sold me on Blockstars was the fact that the Superstars work like real employees.”
Matthew: Lloyds Auctions Manager
Solution
Scales instantly, no hiring or training
Cuts costs & less labour
Automates double data entry
Integrates smoothly with your CRM and workflows
“A big reason why we chose Blockstars was our data stays in Australia.”
Jack: Lloyds Auctions Head of Customer Service
What you get with our Superstars
Meet a Few of Our Favourite Superstars
Sofia
Head of Customer Service
We’ll create a custom AI Superstars tailored to your business, designed to slip into your workflow smoothly and improve the way your team communicates daily.
Ned
Head of Data Analyst
Your Superstar answers calls around the clock, helping customers with questions, routing enquiries, & booking appointments to keep everything running smoothly.
Joel
AI Sales Representative
Our Superstar engages your leads automatically, qualifies them with precision, and books meetings on your behalf, giving you more time to focus on closing deals.
Our Process
Discovery Call
We learn about your business and figure out what kind of Superstar you need.
Workshop Session
We plan out the project and test scenarios to make sure everything works.
Employment
Your Superstar gets trained and connected to your systems ready to work.
Ready to get started?
Experienced with local businesses
Proudly supporting local businesses
We are an Australian business with AI capabilities across all industries
Our Superstar
Empowering businesses with responsible AI solutions that drive innovation, efficiency, and measurable impact across industries.
STILL NOT SURE?
Frequently Asked Questions
Prospective customers could have regarding the application and its safety
What is a Superstar?
Think of a Superstar as a real employee, just powered by AI. It’s built for your business, trained on your information, and works the way you want it to.
What does a Superstar do?
A Superstar helps with everyday work like answering questions, handling enquiries, qualifying leads, and taking care of repetitive tasks. It works 24/7 and supports your team whenever needed.
Is a Superstar trained on our business?
Yes. Each Superstar is trained using your documents, processes, and rules, so it understands how your business works.
Is our data safe?
Yes. Your data stays private and secure. It’s never shared with public AI tools and is not used to train external models.
Where is our data stored?
All data is securely stored in Australia and never leaves the country.
Do we need technical skills to use a Superstar?
No. You don’t need any technical skills. We take care of everything behind the scenes.
Can we customise how a Superstar behaves?
Yes. You decide what it can do, how it speaks, and when it hands things over to a real person.
AI Screening Tool (published by the Department of Industry, Science and Resources, Australia)
A practical tool intended to help organisations quickly determine the level of governance and oversight required for any given AI use-case.
What it is:
It’s a short checklist / screening process of seven questions about an AI use-case.
The purpose is to identify which use‐cases need higher levels of approval, stronger governance, or might pose unacceptable risk.
It is designed to be a preliminary step a quick filter before doing a full risk assessment rather than replacing one.
It sits within the broader “Guidance for AI Adoption” series from the Department.
Department of Industry, Science and Resources (Australia)
AI Policy: Guide and Template (v1.0 October 2025)
What it is:
It’s a template and guidance document: It provides a structure, example wording and sections that an organisation can adapt for its own AI policy.
It’s aligned with Australian government expectations and frameworks for example ensuring responsible, ethical use of AI.
It covers key elements such as purpose, scope, policy statements (principles), governance & compliance, incident management, review cycles, etc.
